Please tell me what we (GPR) are doing wrong, - in other words why don't you buy from us. |
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Please tell me what we (GPR) are doing wrong, - in other words why don't you buy from us. |
Brian_Boss |
Nov 25 2014, 04:01 PM
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#1
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Member Group: Members Posts: 324 Joined: 3-June 03 From: Dallas, TX Member No.: 781 |
This is not a sales pitch. I'm sincerely asking for feedback on what we could do, or do better, in order to earn your business.
Even if it's not something I can fix, it would still be good to know. For instance, I realize a lot of people have a loyalty to certain vendor as a result of a long standing personal or business relationship. I go out of my way not to spam this forum with commercial posts so I hope this isn't viewed as objectionable. Brian |
r_towle |
Nov 25 2014, 06:10 PM
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#2
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Custom Member Group: Members Posts: 24,585 Joined: 9-January 03 From: Taxachusetts Member No.: 124 Region Association: North East States |
Sounds like you need to get the word out and do marketing.
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Brian_Boss |
Nov 25 2014, 06:58 PM
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#3
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Member Group: Members Posts: 324 Joined: 3-June 03 From: Dallas, TX Member No.: 781 |
Sounds like you need to get the word out and do marketing. Not disagreeing but this, along with others' comments, suggests that my banner here isn't too effective. Is my banner creative just crap, or have people learned to ignore them?? I will be bumping getting a Google Adwords campaign going to the top of my "to-do" list. Thanks for the feedback. |
McMark |
Nov 25 2014, 08:32 PM
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#4
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914 Freak! Group: Retired Admin Posts: 20,179 Joined: 13-March 03 From: Grand Rapids, MI Member No.: 419 Region Association: None |
Is my banner creative just crap, or have people learned to ignore them?? Banner ads have a 'visual life' of a month or so. After that it's just background noise to viewers. Changing the layout/style/colors of banner ads makes them new and visually catching. As a side benefit, changing the banner ad frequently means you can try something daring or different, and if it works you can keep doing more like that, if it doesn't you can try something else. But I'm an online-only shopper. Most of my parts orders happen after business hours. I realize the technical difficulties of the WorldPac tie-in and most shopping cart systems available. But I regularly go to Pelican just to look up part numbers because it's fast and easy. I realize it's a huge undertaking and a huge cost. But IMHO, in this day and age if you don't have an easy to use web site, you lose. The most innovative and successful sites find a way to do two things: 1. Make a complex system seem simple. 2. Present information clearly. In regards to the second point, I went to your site just now, and I should be able to see where I want to click in a few seconds. I looked for more than a few seconds, saw ads for things I don't need and lots of buttons. Forget 'ads' for your parts on your own site. Just make the parts quick and easy to get to. |
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