Much as I like the Cayman S, I have to agree that the pricing strategy is a...
Tooling costs aside (and rightly noted, Mike!), a convertible surely costs more to manufacture and assemble than a coupe. Moreover, PAG charges 911 buyers a nice $10,100 premium for the Cabrio over a similar coupe -- and the darn things outsell the coupes anyway.
So that tells me new 911 -- and maybe all new Porsche sports car -- buyers find the droptop models more desirable.
Yet PAG wants to charge $4-5K extra for the hardtop versions of the 987?!?!?
My local dealer better have a
or
The Caymans are piling up and the same ones haven't moved in 4-5 weeks now.
What's worse is checking online dealer inventories a few weeks ago:
Bay Area Dealer #1: 18 Cayman Ss
Bay Area Dealer #2: 17 Cayman Ss
Bay Area Dealer #3: 12 Cayman Ss
West LA Dealer: 33 Cayman Ss
San Diego Dealer #1: 18 Cayman Ss
San Diego Dealer #2: 17 Cayman Ss
But don't take my word for it, start googling for dealer inventories...and see for yourself.
Porsche could have sold the Cayman/S for either Boxster/S money (with a little extra performance, just as it is now) or with the same powertrains for half of the 911/Cabrio spread, or $5K less than Boxster/S pricing.
That would have given them a $40,000 car again -- and at real volume to offset those tooling costs. Oh well...what the hell do I know?
I just like