SOT - I wish somebody would do this for our 914s, New 60's Mustang Body Shells Options

[Tom_T]

Like the title says...... (IMG:style_emoticons/default/dry.gif)

http://www.autoweek.com/article/20111220/C...gn=awdailydrive

(IMG:style_emoticons/default/popcorn[1].gif)

[Rob-O]

In Andy's case, besides the 2000 miles, you're also missing probably the most important factor, marketing. In your case Andy it's just you with limited marketing and it was 'one' shell that got cut up.

Time also comes into play. A company builds marketing momentum over time as their product and name is in field. One shell is a blip and then gone.

Much of marketing and selling has to do with ownership, and in our U.S. society, how quickly you can get your hands on something and own it. Take for example cars. When my parents bought cars, they had to wait weeks, even months to get their car. Now? You can decide you want a car tomorrow morning and be driving it later that day.

Now for Scotty and/or McMark I have a suggestion, and I'm not being a smart ass with this. You may be able to make a profit on a 914 shell, I don't know how much work you need to put into each one and how much you could sell it for. But for many 914 owners, the shell is the major stumbling block. Take a risk, buy a few shells and rebuild them to perfection. Get them in primer. Maybe one narrow and one flared in your inventory. When that one sells, get another into inventory as quickly as you can. Soon you'll be known as the guy that always has a 'perfect' shell to sell that you can get to your customer immediately. Think about it, you guys are already masters at rebuilding the 914 body, so you'd know what to look for when purchasing bodies that you want to rebuild. You'd know what's going to be tough and affect your margin and which ones will be able to give you a larger margin.

I know that's a tall order because of the other work that keeps you both in business, and would be a fairly large risk. But you hear what people want right here in this post, and you both could deliver.

It's all about marketing and timing...

[mepstein]

In Andy's case, besides the 2000 miles, you're also missing probably the most important factor, marketing. In your case Andy it's just you with limited marketing and it was 'one' shell that got cut up.

Time also comes into play. A company builds marketing momentum over time as their product and name is in field. One shell is a blip and then gone.

Much of marketing and selling has to do with ownership, and in our U.S. society, how quickly you can get your hands on something and own it. Take for example cars. When my parents bought cars, they had to wait weeks, even months to get their car. Now? You can decide you want a car tomorrow morning and be driving it later that day.

Now for Scotty and/or McMark I have a suggestion, and I'm not being a smart ass with this. You may be able to make a profit on a 914 shell, I don't know how much work you need to put into each one and how much you could sell it for. But for many 914 owners, the shell is the major stumbling block. Take a risk, buy a few shells and rebuild them to perfection. Get them in primer. Maybe one narrow and one flared in your inventory. When that one sells, get another into inventory as quickly as you can. Soon you'll be known as the guy that always has a 'perfect' shell to sell that you can get to your customer immediately. Think about it, you guys are already masters at rebuilding the 914 body, so you'd know what to look for when purchasing bodies that you want to rebuild. You'd know what's going to be tough and affect your margin and which ones will be able to give you a larger margin.

I know that's a tall order because of the other work that keeps you both in business, and would be a fairly large risk. But you hear what people want right here in this post, and you both could deliver.

It's all about marketing and timing...

I think it would be a huge risk to buy, ship, repair, sell and then pay taxes. Scott lists a price of $8K for a rust free roller in primer and you will see a bunch of posts about how someone could get the same thing for 2K. It would be a great service and god knows it would have cost me less money to start with a better car but this conversation has been going on for years and history shows that it's not what the marketplace wants. The first poster is a good example. He is in CA and has plans to dump $20K+++ into rust repair on his restoration rather than buy a complete concours car for the same price.