OT: Dyno services, What are the economics of it all? Options

[bondo]

I know of this portable chassis dyno for sale..

My current employer insists that I could make money hand over fist running a dyno shop. It's true that I could charge a premium as being the "only dyno service in the county", but perhaps there is a reason there are no dynos in this county?

I would have to get a loan to start up, and be profitable enough to be able to pay back the loan and make a living. Anyone know of a basic business model for a dyno shop? I assume I would need insurance for the equipment, as well as liability insurance. And then there's advertizing, etc. Does this all work out to a easy money, or just scraping by?

And then there's the question only I can answer... Do I really want to run a dyno all day?

[bondo]

It's a Dynapack. It doesn't even mount to anything, you just bolt these boxes where the wheels would go and let'r rip. A pull takes less than 30 seconds. It's very quiet, but of course the car is what's loud. It all fits in a small trailer.

I have no interest in sales, so if the only way to make money with a dyno is with a parts markup, I don't think I'd be interested.

It seems like a good way to keep overhead low is to offer a portable service, letting the customer dictate the level site that can tolerate noise. No shop, no rent, no employees.