Two of the bulb holders are for normal dash illumination. They come on when you turn on the headlights so you can read the panel. Those should be wired with the black/blue wires.
The other two bulb holders are/were intended to illuminate when the heater blower or fan blower are powered. There's only three because in most years they didn't wire the heater blower light. Who knows why. So if you're going for stock wiring there should be a red/white wire, that will go in the blue side.
From my reading of the 75/76 wiring diagram, those cars had three bulbs on the black/blue circuit instead of 2. In that case it's meant to light up the words and the red square when the dash lights are on.
If you want to be cool, figure out how to make the red square light up when the heater blower is on.